The custom-made wristbands gave businesses an opportunity to create their own design for specific purposes, as well as to choose their own colors, font, message, images, logo, size, and style. People tend to wear wristbands long after an event, especially if they like the design and cause, which made for long-lasting marketing at a low cost and exposed the companies to the public eye for an extended period of time.
Customized silicone bands started as a fundraising tool and found their way to the business sector; however they developed in many other ways and proved over the years that they can be used for literally any purpose.
Wristbands are appropriate for any type of business, cause, event, festival, school, church, birthday party, sports and youth team. Wristbands were even sent into space. History has shown how one simple idea can be modified, developed and spread colorfully to get a message everywhere.
Amazingly Quick Production Time! Amazingly Fast Delivery! Rush Service Available. Making Magic:. Charity Navigator gives Livestrong a strong four-star review. But industry insiders told ESPN. But things apparently took a turn after the Oprah interview in January, when Armstrong admitted using testosterone and EPO and to performing blood transfusions during his cycling career. That's when Dick's Sporting Goods decided to get out of the Livestrong business, because they couldn't sell anything.
Livestrong-branded apparel was put on clearance, per Bloomberg :. Sales of exercise equipment also dropped after Lance Armstrong admitted using performance-enhancing drugs during his career, the company said.
Equipment branded Livestrong, the charity Armstrong founded, makes up more than 50 percent of its treadmill and elliptical sales. And that's how one man — even one of the great cancer survival stories in American celebrity history — can put olive oil in his veins for personal gain, deny the whole thing, come clean, and ruin one of the most inspiring charity-retail partnerships on the planet.
Skip to content Site Navigation The Atlantic. Still many see the charity as something bigger than Armstrong and plan to continue supporting the charity and wearing the bracelet. Less certain is whether Armstrong will retain his hero status. Sarah Atwell, a year-old breast cancer survivor, said she'll continue to wear the bracelet because of what it means for those who have been touched by the disease.
It has established itself as a valuable resource for cancer survivors and families and that is more important than these allegations," Atwell said in an iReport. Avid cyclist Eric Hoffman lost his father to bladder cancer in , two painful months after his diagnosis.
That day that I saw him close his eyes for the last time, I knew that I didn't want anyone else to have to go through the same experience that he did. He purchased a Livestrong bracelet as a sign of hope, strength and perseverance against the disease, he said. When a friend recently asked if he still wears the bracelet, Hoffman told him, "it'll come off when there's a cure for cancer. It helps me to maintain focus on what is important.
Carlos Rosado, and iReporter, believes that Armstrong's controversy has tainted Livestrong's legacy. Rosado has supported the charity since its inception, but he would like to see its name changed in order to continue his support. He also says that Armstrong should no longer be the face of the charity.
0コメント